LEPAS, the all-new new energy vehicle (NEV) brand Chery Group، has officially begun shipping the first batch of its LEPAS L8 PHEV to the Middle East, marking a significant step in its global expansion strategy and the start of its “Year of Delivery.”
Shipment Ceremony Marks Global Expansion
The brand recently held a high-profile shipment ceremony at Nansha Port in Guangzhou, celebrating the export of its first batch of vehicles to key regional markets, including the UAE and Kuwait.
This milestone signals the official countdown to LEPAS’s regional debut in the Middle East, where the company is preparing to unveil its strategy and product lineup.
Strategic Entry Into a Growing EV Market
The Middle East—particularly Gulf countries such as the UAE and Kuwait—is witnessing rapid growth in new energy vehicle adoption. Governments are actively supporting the transition through infrastructure expansion and consumer incentives, including tax reductions.
LEPAS aims to leverage this momentum by introducing a differentiated NEV portfolio tailored to regional needs.
Expanding Product Lineup
The LEPAS L8 PHEV is the first model to arrive in the region, with additional models including L6 EV, L4 EV, and L6 PHEV set to follow .
This phased rollout underscores the brand’s commitment to building a strong and sustainable presence in the Middle East.
Advanced Smart Driving Technologies
Building on its intelligent mobility vision, LEPAS is enhancing its smart driving systems. The company plans to introduce its upgraded Super Intelligent Valet Parking (SIVP) system in the Middle East later this year, further strengthening its technological edge.
Elegant Design Meets Regional Preferences
The LEPAS L8 PHEV is a five-seat SUV designed to deliver elegance and refined comfort. Built on the Intelligent LEX Platform, it features the brand’s signature Leopard Aesthetics design language, combining dynamic contours with a bold front fascia—aligned with Middle Eastern consumer preferences for both strength and sophistication.
Comfort Engineered for Extreme Climates
With a class-leading 2800 mm wheelbase, the vehicle offers spacious interiors and premium comfort. It includes UV-insulated, heat-reducing glass and an intelligent climate system capable of lowering cabin temperature by 32°C in just five minutes—ideal for high-temperature environments.
Performance and Efficiency Combined
Powered by the LEPAS Super Hybrid system, the L8 PHEV delivers a driving range exceeding 1,300 km, with fuel consumption as low as 2.38L per 100 km.
This balance of efficiency and flexibility makes it suitable for both urban commuting and long-distance travel.
A Vision for Elegant Mobility
Guided by its philosophy “Drive Your Elegance,” LEPAS aims to redefine modern mobility. Built on three pillars—Leopard Aesthetics, Elegant Technology, and Exquisite Space—the brand delivers a premium lifestyle experience through its vehicles.
Global Growth Strategy
Now entering its “Year of Delivery,” LEPAS is expanding its global footprint across Asia, the Middle East, Europe, and Latin America.
The company continues to adopt Chery Group’s philosophy “In somewhere, For somewhere, Be somewhere,” focusing on localized operations and tailored mobility solutions for each market.
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